The RCP Blog

Facebook Live for business

Facebook Live for Business

Coming to you live… from Facebook? Yes, as you might have seen in the last couple of weeks Facebook Live has been granting users and businesses the ability to live-stream from their Facebook accounts. This has presented businesses around the ...
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review management stars rating

Best Practices for Review Management

When a customer has a positive experience, they’ll likely tell one person. When a customer has a bad experience, they’ll tell 10….and write about it on your social media pages, local listings or review sites. The best thing to do ...
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seo

Clean Up Your SEO Strategy

It's that time of the year to clean up your house and rid yourself of any clutter you've accumulated through the winter. This yearly tradition also applies to your SEO. SEO strategy is constantly evolving and needs to be evaluated ...
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Social Media

Social Media Spring Clean Up

Just like everything else in your business your social media platforms could use a Spring Cleaning. In today's world with consumers being connected to their favorite brands 24/7 the social space can easily become cluttered, overwhelming, and faster than ever ...
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Cleaning Camera Lens

Give Your Video Marketing a Spring Cleaning

Clear the clutter and find new ways to grow your video marketing skills this spring! With a fresh start to the year, it’s the perfect time to pause and take inventory of your video marketing efforts. Over the last few ...
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You Can Now Record 60-Second Videos on Instagram

60-second video clips have arrived on Instagram! A feature that was once only available to advertisers is now released to all users following the latest update. Settling into a comfortable battle with Twitter, a platform that has been struggling the ...
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RCP Participates in The Ride

RCP Marketing aka "Wheels of Steel" participated in the 2016 Mercy Health The Ride and won 2nd place for most creative. Proceeds from The Ride support, patients receiving cardiac rehab at the Mercy Heart center, high school student heart screenings and ...
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Technology Trends – Changing the Way We Buy

Recently I attended an Agency Management Institute (AMI) conference on Technology Trends to discuss with other agency owners how technology is changing consumer behavior and how that impacts the marketing and advertising that we see and create for clients. The ...
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Social Media Trends of 2016

As most expect, 2016 is going to be a year where digital developments continue to flourish and evolve in the world of social media. I have a list of the top 2016 social media trends to keep your eye out ...
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lydia-austin

Welcome Lydia & Austin!

Please welcome Lydia & Austin to our RCP Marketing Account Team! Lydia is an Account Coordinator with a special interest in social media and digital marketing campaigns. She excels at assessing client needs and seeing projects through to completion. She ...
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Facebook Rolls Out New “Reaction” Buttons!

It’s finally here! Facebook has rolled out its new “Reaction” buttons! Your options feature the standard ‘like’ thumbs up, and now include love, haha, wow, sad, and angry. “What they really want is the ability to express empathy. Not every ...
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A Proud Measurement of Success

Orchard View Community Education offers many programs for Muskegon area residents like childcare, travel, and adult education. During this school year RCP partnered with OVCE Adult Education to increase enrollment prior to the first count day of 2015. We created ...
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