Since 1981, RCP Marketing has been engaging audiences and accelerating brands. As an extension of your team, we understand your business. This experience results in a targeted, personalized strategy to reach loyal, high-value customers and drive results.
4 Reasons Why You Should Work With a Google Partner Agency
For business owners and marketing executives alike, strategizing, managing, and reporting ROI for digital marketing or AdWords campaigns can be ...
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Colored Fonts Hit The Mainstream Font Repos (Like a Digital Virus)
What Are Colored Fonts? Well, This is How MyFonts.com Puts it: "You can think of color fonts like, say, emojis: ...
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Five Things Designers Want to Help Their Clients Understand
In the fast-paced world of design there is a lot of industry lingo that gets tossed around and as a ...
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Top 10 Best Tips For Landing an Ad Agency Job
I’m Don, RCP Marketing’s new Digital Marketing Coordinator. Having experienced both corporate and agency-side internships during college, I developed an ...
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How Grit and Grind Turned Tito’s into a Vodka Giant
Bert "Tito" Beveridge's story is truly authentic. Founding Tito's Handmade Vodka in 1997, and never looking back, he's developed a ...
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Make Search Results Stand Out With Rich Snippets
Rich snippets allow search engines to better understand what information is contained on each web page. Major search engines have ...
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Holiday Season
November is the month when your mailbox will be flooded with holiday cards, books and gifts. Don’t worry - we’re ...
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Visual Guide To Installing a Let’s Encrypt SSL on GoDaddy cPanel Hosting
This is a fairly easy visual guide to installing a Let’s Encrypt SSL on GoDaddy’s cPanel hosting accounts. A couple of ...
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Marketers will Need to Adapt to Reach Customer Engagement in the age of Mobile
From a marketer’s point of view, customer engagement is something that you’re constantly striving to achieve. There is no correct ...
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RCP Marketing Names Michael Davis Vice President of Technology
MUSKEGON, MI -- RCP Marketing announced the promotion of Michael L. Davis to Vice President of Technology. In this role, ...
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Digital Insight About the Car-Buying Process
Sitting at the conference room table, I had an epiphany about the car-buying process. My initial thought – a consumer shows ...
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Tips to Market to the Sandwich Generation
When you are thinking about marketing to the Sandwich generation, it is important to consider exactly who they are. We ...
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