Design & Branding

How to Select and Mask in Photoshop CC2017

So, here at RCP, we recently upgraded to Adobe Creative Cloud 2017. I have to say, I’m loving the new Select and Mask taskspace in Photoshop CC2017! It makes creating selections and masks much easier...
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3 Key Tips for Marketing to Millennials

Who are millennials and why should you make marketing to them a priority? The millennial generation was born between 1982 and the early 2000’s. There are currently 80 million millennials in the United...
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Cinemagraphs Get More Attention!

One of the newest and latest trends in the marketing industry is the cinemagraph. A cinemagraph is simply capturing a video, choosing a still image from the clip and revealing one precise area to loop...
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4 Helpful Tips for your Instagram Video

What is the last thing you do before going to bed? For me, it is scrolling my Instagram newsfeed. I know, studies show you shouldn’t be using your phone before bed, but I’m sure I am not the only...
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Design is in the Details

A question we ask ourselves everyday when walking in new places: Do I push or pull to go through the door? The handle represents to pull, however the sign says to push. Design is in the details: from...
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Ads on Facebook for Facebook

It has been apparent for quite some time now that the largest social media platform, Facebook, is a significant venue for advertisements.   A few years back, the ads slowly started to appear. Now,...
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10 Reasons to Upgrade Your Website

Statistics overwhelmingly show that your website is very likely your customers’ first impression of your brand or store. That being said, keeping your site up-to-date and relevant is definitely in...
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